Analytics With Data in Your Own Database

For a lot of companies the question is not only which analytics tool, but where the data ends up. If your legal or security team cares about data residency, sending visitor data to a third party is a hard sell. YourTraffic keeps it in a database you own.

Your Postgres, your data

When you self-host, every event lands in a Postgres database you control and never leaves your infrastructure. You pick the region, the backups and who has access, which makes data residency and retention rules straightforward to meet.

Setting it up

Point YourTraffic at your Postgres connection string, run the migration and deploy. It is one app and one database, with no separate pipeline to maintain. Add a site, drop the script tag and events start flowing into your own tables.

What you can do with it

Because the data sits in your Postgres, you are not boxed in by a vendor dashboard. Run SQL against it, join it with other tables or pipe it into your warehouse. The documented REST API and MCP server are there when you want the ready made views instead.

Easier to review

The code is open under the MIT license and the data is yours, so there is nothing hidden to audit. Your security team can read exactly what is collected, which is no cookies and no personal data, and confirm where it is stored.

Keep your visitor data where your policies require it. One script tag in, everything in a database you own.